Power of Produce grant will provide tokens for children to spend on fresh fruits and vegetables

    The Crookston Farmers Market has been awarded a University of Minnesota Extension Power of Produce (PoP) Club grant meaning area children can receive fresh fruits and vegetables weekly at the market. The PoP Club is an incentive program for children offered at farmers markets throughout the nation and each week, kids ages four to 12, receive a $2 token to spend on fresh produce.

    “The intent of the PoP Club is to engage children at farmers markets and empower them to make healthful food choices,” says the U of M Extension. “It also aims to increase family participation at farmers markets, increase vendor revenue, and build healthier communities.”

    In 2017, ten Minnesota farmers markets were awarded the PoP grant.

    SNAP-Ed Educator and University of Minnesota Extension employee Megan Hruby told the Times that the Thief River Falls Farmers Market was also awarded a PoP grant and that three northwestern Minnesota communities were recipients.

    “The Power of Produce grant will be a very valuable piece of the puzzle as we strive to get and keep kids educated about fresh produce and healthy eating,” said Nell DeBoer, who is helping the Crookston Farmers Market transform Thursdays during their selling season at the Downtown Square.

    More information about where children and their families can sign up for tokens will be released at a later time.